Big Data is a critical tool for transportation, but we must make sure that privacy is protected. Here is how we deliver the analytics required to solve the overwhelming transportation challenges confronting our communities, in a way that protects consumer privacy.
Kara SelkeApril 5, 2019
A higher sample size yields better results. That’s why we’ve doubled our typical sample size since last month, and more than quadrupled it since last year. This reflects general growth in new devices and new apps in our supply chain.
Dr. Laura SchewelMarch 25, 2019
Feeling overwhelmed by Big Data? Discover the three steps planners must take to use Big Data effectively as a transportation planning tool.
Sal AkhterJuly 6, 2017
Location-based services data offers better coverage in rural areas than cellular data - just one more reason it's great for transportation.
Dr. Laura SchewelJune 15, 2017
Transportation isn't just about traveling from place to place. It has broad socioeconomic impacts. The right traffic data can reveal these complex linkages.
Dr. Laura SchewelMay 25, 2017
Our latest StreetLight InSight updates leverage Location-Based Services data to help transportation planners and retailers map visitors
Dr. Laura SchewelMay 23, 2017
Is the lack of quality mobility data hurting your urban transportation planning? Use the right data analytics tools to get the real-world data you need.
Tori CliffordMarch 30, 2017
How representative are Location-Based Services data that are created by smart phone apps? Find out how we evaluate our Big Data sample to ensure our analytics are truly representative.
Dr. Laura SchewelFebruary 21, 2017