SHOPPER MOBILITY DATA ACCESS AGREEMENT
This shopper mobility data access agreement (“Agreement”), will be effective upon your acceptance by clicking the “YES” button on the web page (the “Effective Date”).
This Agreement is entered into by and between StreetLight Data, Inc., a Delaware corporation, with its principal offices located at 330 Townsend St, #220, San Francisco, CA 94107, (“StreetLight”), and customer as designated on the Order Web Page (“Customer”).
WHEREAS, StreetLight owns or has the rights to the Shopper Mobility Data Products (as defined below) and offers subscription based access to the Shopper Mobility Data Products;
WHEREAS, Customer desires to obtain a subscription to access and use one or more of the Shopper Mobility Data Products in accordance with the terms and conditions of this Agreement.
NOW, THEREFORE, in consideration of the promises and covenants made herein and other good and valuable consideration, receipt and sufficiency of which is hereby acknowledged, the parties agree as follows:
1. DEFINITIONS. Capitalized terms not otherwise defined in this Agreement shall have the following meaning:
1.1 “Shopper Mobility Data Products” means StreetLight’s InSight® Malls & Centers product and the proprietary compilations of geospatial materials such as polygons, attributes, metrics, and latitudes/longitudes contained therein.
1.2 “Subscribed Products” means the Shopper Mobility Data Products to be accessed by Users as specified in a Subscription Order.
1.3 “Subscription” means the access and use of the Subscribed Products under the terms of this Agreement and any applicable Order.
1.4 “Subscription Order” or “Order” means a schedule attached to this Agreement or a later document signed by both parties which specifies the Subscribed Products to be accessed and the scope of access and permitted use of the Subscribed Products.
1.5 “User(s)” means a specific individual or individuals designated by Customer and permitted to access and use the Subscribed Products.
2. STRUCTURE; ACCESS.
2.1 Subscription Order. This Agreement consists of the general terms and conditions set forth in this document and in the Order. The performance of the Order is subject to the general terms and conditions of this Agreement. In the event of any conflict between the general terms and conditions set forth in this Agreement and those in the Order, the terms and conditions in the Order shall control.
2.2 Access. StreetLight grants to Customer, for the subscription term specified in the applicable Order (“Subscription Term”), a non-exclusive license to access and use the Subscribed Products solely for Customer’s internal use and not for the creation of value-added services or products to be distributed to third parties.
2.4 Communications and Equipment. Customer shall be responsible for obtaining and maintaining all hardware and software necessary to access the Internet and all communications access and for paying all expenses thereof.
2.5 Identification. During the term of this Agreement, StreetLight will provide Customer with a link to the Subscribed Products, and a log-on identification and password (“Identification”) for its Users to access and use the Subscribed Products. Customer shall use commercially reasonable efforts (and shall ensure that its Users make reasonable efforts): (i) to protect the security of the Identification; (ii) not to permit individuals other than employees or contractors approved by Customer to use the Identification to gain access to the Subscribed Products; (iii) not to disclose the Identification to any person except on a need-to-know basis; and (iv) to ensure that approved employees or contractors access the Subscribed Products only in connection with Customer’s internal business purposes. Customer will provide StreetLight prompt notice of any loss or unauthorized disclosure of the Identification.
2.6 Reasonable Precautions. Customer shall implement, and shall take measures to maintain, reasonable and appropriate administrative, technical, and physical security safeguards designed to: (i) insure compliance with the limitations in Section 2.3; (ii) protect against anticipated threats or hazards to the security or integrity of StreetLight’s systems and the Shopper Mobility Data Products; and, (iii) protect against unauthorized access or use of the Shopper Mobility Data Products.
2.7 No Re-identification. With respect to the use of the Subscribed Products, Customer represents and warrants that: (i) it does not have the ability to use the Subscribed Products to determine the identity of any specific person; (ii) it shall make no attempt to obtain data permitting it to use the Subscribed Products to determine the identity of any person; (iii) it will not accept any information from any third party that permits the use of the Subscribed Products to make such an identification; and (iv) it will make no such identification.
3. EFFORTS AND ADDITIONAL PRODUCTS.
3.1 Efforts. StreetLight will use commercially reasonable efforts to provide the access and permitted use of the Subscribed Products to Customer as set forth in the applicable Subscription Order. The initial Subscription Order is attached hereto as Schedule A. Any mutually agreed upon additions or changes to the Subscription will be described in amendments to the Subscription Order, which will be effective when signed by a representative of each party who is authorized to execute contracts. Upon execution by both parties, an amendment to the Subscription Order will become a part of this Agreement.
4. COMPENSATION; PAYMENT TERMS; TAXES.
4.1 Except as expressly set forth in the applicable Order: (a) Subscription fees are invoiced annually in advance, and (b) Customer shall pay each invoice in full in U.S. dollars within thirty (30) days after the date of invoice. If Customer is delinquent in payment of amounts for the Subscribed Products owed hereunder, StreetLight may give notice to Customer of such delinquency and, in such case, Customer will have thirty (30) days from receipt of StreetLight’s written notice to cure the delinquency. If Customer fails to cure the delinquency, StreetLight may, in addition to its other rights and remedies provided hereunder or at law, terminate or suspend access to the affected Subscribed Product. Invoices may be sent electronically.
4.2 StreetLight will be entitled to late-payment fees on undisputed amounts due if payments are not received within thirty (30) days after the due date. Late payment fees are defined as the lesser of one and a half percent (1.5%) of the amount due, compounded each subsequent thirty (30) day period that invoices remain unpaid, or the maximum amount permitted by law. Customer will promptly notify StreetLight of any amounts disputed in good faith and pay all undisputed amounts. The parties will make a good faith attempt to amicably resolve any disputes regarding amounts billed.
4.3 All charges will be exclusive of any taxes and Customer shall be financially responsible for all sales or services taxes that are assessed on the Subscription or the use of the Subscribed Products, excluding any withholding or taxes based upon StreetLight’s income.
5. PROPRIETARY RIGHTS.
5.1 Ownership. As between StreetLight and Customer, all rights, title, and interest in and to all intellectual property rights in StreetLight’s Confidential Information, the Shopper Mobility Data Products and any data provided thereby are owned exclusively by StreetLight. StreetLight shall have a royalty-free, worldwide, non-exclusive, transferable, sub-licensable, irrevocable, perpetual right to make, use, sell, offer for sale, import, or otherwise incorporate into the Shopper Mobility Data Products, any suggestions, enhancements, recommendations or other feedback provided by Customer.
5.2 No Implied License. Except for the limited license set forth in Section 2.2, StreetLight reserves all rights in the Shopper Mobility Data Products and any related StreetLight Confidential Information or intellectual property.
(a) “Confidential Information” means the proprietary information, technical data, trade secrets or know-how, including, but not limited to, ideas, works of authorship, research, product plans, products, services, customers, customer lists, markets, software, developments, inventions, processes, formulas, technology, designs, drawings, engineering, hardware configuration information, marketing, finances or other business information disclosed by a party or a party’s affiliate (collectively, the “Disclosing Party”) either directly or indirectly in writing, orally or by drawings or inspection of parts or equipment to the other party (the “Receiving Party”).
(b) Notwithstanding anything to the contrary herein, the existence or subject matter of this Agreement, including the terms and conditions, and any data relating to Customer operations which is provided by Customer, will be deemed to be Confidential Information.
(c) Confidential Information does not include information which (i) has become publicly known and made generally available through no wrongful act of the Receiving Party, (ii) has been rightfully received by the Receiving Party from a third party who is authorized to make such disclosure, (iii) was developed independently without the use of any Confidential Information, or (iv) was already in the Receiving Party’s possession at the time of disclosure.
6.2 Non-Disclosure. Confidential Information may be used by the Receiving Party solely as permitted under this Agreement, including without limitation the Purpose, and may not be used for any other purpose. During the term of this Agreement and for a period of five (5) years following the date of termination or expiration of this Agreement, the Receiving Party shall hold the Confidential Information in confidence and may not use or disclose the Confidential Information, except as expressly permitted herein, without the prior written consent of the Disclosing Party, which consent may not be unreasonably withheld. The Receiving Party shall take all reasonable measures to protect the Confidential Information of the Disclosing Party from becoming known to the public or falling into the possession of persons other than those Representatives authorized to have any such Confidential Information, which measures shall include the same degree of care that the Receiving Party uses to protect its own information of a similar nature, but in no event less than a reasonable degree of care. The Receiving Party may only disclose the Confidential Information to its Representatives who have a legitimate “need to know,” have been advised of the obligations of confidentiality under this Agreement and are bound in writing to obligations of confidentiality to Receiving Party no less stringent than those set out in this Agreement. For purpose of this Section 6, “Representative” means, with respect to the Receiving Party, its affiliates and its and their officers, directors, stockholders, members, partners, employees, financial and other advisors, attorneys, accountants, consultants and agents.
6.3 Required Disclosure. Nothing in this Agreement will prohibit the Receiving Party from disclosing Confidential Information of the Disclosing Party if legally required to do so by judicial or governmental order or in a judicial or governmental proceeding (“Required Disclosure”); provided that Receiving Party shall: (a) where permitted, give the Disclosing Party reasonable notice of such Required Disclosure prior to disclosure; (b) cooperate with the Disclosing Party in the event that it elects to contest such disclosure or seek a protective order with respect thereto; and (c) in any event only disclose the exact Confidential Information, or portion thereof, specifically requested by the Required Disclosure.
6.4 Equitable Relief. In the event of a breach or threatened breach of the foregoing confidentiality obligations by one Party, the other shall suffer immediate and irreparable harm for which, money damages shall be impossible to calculate and be inadequate compensation. Accordingly, either party shall be entitled to seek an injunction, restraining order or other equitable relief to enforce compliance with the provisions hereof; provided, however, that no specification herein of any particular legal or equitable remedy shall be deemed or construed to prohibit either party from seeking or obtaining any other remedy under this Agreement, at law or in equity.
7. NO WARRANTIES.
THE SHOPPER MOBILITY DATA PRODUCTS ARE PROVIDED “AS IS” WITHOUT WARRANTY, EXPRESS OR IMPLIED, INCLUDING WARRANTIES ARISING UNDER STATUTE, WARRANTIES OF MERCHANTABILITY, ACCURACY, TITLE, NON-INFRINGEMENT OR FITNESS FOR A PARTICULAR PURPOSE OR ANY WARRANTIES ARISING FROM USAGE OF TRADE, COURSE OF DEALING OR COURSE OF PERFORMANCE. WITHOUT LIMITING THE GENERALITY OF THE FOREGOING, STREETLIGHT SPECIFICALLY DOES NOT WARRANT THAT THE SHOPPER MOBILITY DATA PRODUCTS WILL MEET THE REQUIREMENTS OF CUSTOMER OR THAT THEY WILL BE ACCURATE OR OPERATE WITHOUT INTERRUPTION OR ERROR. CUSTOMER ACKNOWLEDGES THAT IN ENTERING THIS AGREEMENT IT HAS NOT RELIED ON ANY PROMISE, WARRANTY OR REPRESENTATION NOT EXPRESSLY SET FORTH HEREIN OR INCORPORATED INTO THIS AGREEMENT BY REFERENCE.
8. INDEMNIFICATION; LIMITATION OF LIABILITY.
(a) Customer hereby agrees to indemnify and defend StreetLight and its directors, officers, agents and employees, and hold them harmless, against any and all third party claims, suits, actions, loss, damages, liabilities, costs or expenses (including reasonable attorneys’ fees) to the extent arising out of: (i) Customer’s non-compliance with all applicable laws, or the violation of any applicable law or regulation; (ii) Customer’s use of the Shopper Mobility Data Products or access to any StreetLight’s systems; and (iii) Customer’s breach of its confidentiality obligations or any other term of this Agreement.
(b) StreetLight hereby agrees to indemnify and defend Customer and its directors, officers, agents and employees, and hold them harmless, against any third party claims, suits, actions, loss, damages, liabilities costs or expenses (including reasonable attorneys’ fees) to the extent arising out of: (i) StreetLight’s infringement of any copyright or other intellectual property rights of any third party; and (ii) StreetLight’s breach of its confidentiality obligations under this Agreement.
(c) If any Subscribed Product, or any portion thereof, becomes subject to any third party suit, claim, action or demand (“Claim”) or in StreetLight’s reasonable judgment is likely to become subject to a Claim alleging that it infringes, misappropriates or violates a third party’s intellectual property rights, StreetLight may within a reasonable time, at its sole option and expense, either: (i) secure for Customer the right to continue the use of such item; (ii) replace such item with a substantially equivalent item not subject to any such Claim; (iii) modify such item so that it becomes no longer subject to any such Claim; or (iv) contest the Claim. If StreetLight determines, in StreetLight’s reasonable discretion, that it is not commercially feasible to either procure the right to continued use of the applicable item or to replace or modify the applicable item as provided in clauses (i), (ii) or (iii) of the immediately preceding sentence, StreetLight may terminate access to the item and StreetLight’s sole liability under this Section shall be to refund Customer all fees and expenses paid by Customer to StreetLight for such item. THIS SECTION 8.1 STATES EACH PARTY’S ENTIRE LIABILITY AND THE OTHER PARTY’S EXCLUSIVE REMEDY FOR THIRD PARTY INFRINGEMENT CLAIMS AND ACTIONS.
8.2 Process. All of the foregoing indemnity obligations of StreetLight and Customer are conditioned on: (i) the indemnified party notifying the indemnifying party promptly in writing of any actual or threatened Claim, provided that failure to give prompt notice shall not relieve the indemnifying party’s obligation hereunder unless the indemnifying party’s ability to defend the Claim is prejudiced in a material way; (ii) the indemnified party giving the indemnifying party sole control of the defense thereof and any related settlement negotiations, and (iii) the indemnified party cooperating and, at the indemnifying party’s request and expense, assisting in such defense.
8.3 Limitation of Liability.
EXCEPT FOR CLAIMS RELATING TO A PARTY’S BREACH OF CONFIDENTIALITY OBLIGATIONS, in no event shall either party be liable to the other party for punitive, indirect, incidental, special, or consequential damages or expenses arising out of this Agreement even if it has been advised of THE possible existence OF SUCH LIABILITY.
EXCEPT FOR CLAIMS RELATING TO A PARTY’S BREACH OF CONFIDENTIALITY OBLIGATIONS, TO THE EXTENT PERMITTED BY LAW, THE TOTAL, CUMULATIVE LIABILITY OF EACH PARTY ARISING OUT OF OR RELATED TO THIS AGREEMENT, WHETHER BASED ON CONTRACT, IN TORT OR ANY OTHER LEGAL OR EQUITABLE THEORY, SHALL BE LIMITED TO TWO TIMES (2X) THE AMOUNTS PAID BY CUSTOMER TO STREETLIGHT DURING THE TWELVE (12) MONTH PERIOD PRECEDING THE FIRST EVENT GIVING RISE TO LIABILITY. THE EXISTENCE OF MORE THAN ONE CLAIM SHALL NOT ENLARGE THIS LIMIT. THE FOREGOING LIMITATION OF LIABILITY SHALL NOT APPLY TO CUSTOMER’S OBLIGATION TO PAY AMOUNTS OWED TO STREETLIGHT UNDER THE TERMS OF THIS AGREEMENT OR ANY ORDER.
9. TERM AND TERMINATION.
9.1 Term. This Agreement is effective as of the Effective Date and shall continue in full force and effect for a term of one (1) year. Each Order shall be effective as of the date set forth in the applicable Order and shall continue in full force and effect until (a) the end date set forth in such Order or, if no end date is specified, then upon the expiration of termination of this Agreement; or (b) termination in accordance with the terms of this Agreement or the applicable Order.
(a) If any breach of this Agreement or of a Subscription Order occurs, and such breach is not cured within thirty (30) days after written notice from the non-breaching party, the non-breaching party shall have the right to terminate this Agreement or the affected Subscription Order by giving written notice of termination to the breaching party, which termination shall be effective thirty (30) days after receipt of such written notice of termination.
(b) Without limiting the general application of Section 9.2(a), if StreetLight reasonably believes that Customer is violating or has violated Sections 2.3, 2.5 or 2.6 in any material way, StreetLight may suspend Customer access to the Subscribed Products immediately upon notice to Customer. If after good-faith discussion with Customer, StreetLight believes in its sole discretion that Customer is violating or has violated Sections 2.3, 2.5 or 2.6 in any material way, StreetLight may terminate this Agreement or any Order immediately upon notice to Customer.
(c) Either party may terminate this Agreement or any Subscription Order immediately upon notice to the other party if the other party becomes insolvent, is dissolved or liquidated, has a petition in bankruptcy, reorganization, dissolution or liquidation, or similar action filed by or against it, is adjudicated a bankrupt, has a receiver appointed for its business, or makes an assignment for the benefit of creditors.
9.3 Effect of Termination.
(a) Upon expiration or other termination of the Agreement or any Subscription Order for any reason, Customer shall stop using, and StreetLight shall terminate access to the Subscribed Products or the terminated Subscribed Product, as the case may be. If the Agreement or a Subscription Order is terminated by Customer due to StreetLight’s breach, then StreetLight shall refund to Customer, within thirty (30) days after the effective date of termination, all prepaid fees for the remaining portion of any terminated Subscriptions. If the Agreement or a Subscription Service is terminated by StreetLight due to Customer’s breach, then Customer shall pay to StreetLight, within thirty (30) days after the effective date of termination, any unpaid fees for the terminated Subscription Order that would have been payable for the remainder of the Subscription Term after the effective date of termination.
(b) Any and all rates, fees and charges set forth in an Order shall be firm and binding for the Subscription Term. In the event this Agreement expires or is terminated by Customer as permitted by Section 9.2, all of the Orders then in effect shall also terminate unless Customer expressly requests otherwise. In the event that Customer requests that one or more Orders not terminate as set forth in the preceding sentence, then the terms and conditions of this Agreement shall continue in full force and effect, and shall continue to apply, with respect to such Orders for the respective Subscription terms.
(c) Upon the expiration or termination of this Agreement for any reason, Sections 2.3, 2.6, 2.7, 5, 6, 7, 8, 9.3 and Section 10 of this Agreement, together with any other provision required for their construction or enforcement, shall survive termination of this Agreement for any reason.
10.1 This Agreement will be governed by the laws of the State of California, without regard to the principles of conflicts of laws thereof.
10.2 This Agreement does not create a joint venture, partnership, employment relationship or other agency relationship between the parties.
10.3 StreetLight may refer to Customer in its marketing materials and on its website as a customer or client, provided that StreetLight does not disclose the nature of the services or products provided to Customer in a manner which identifies Customer, without Customer consent.
10.4 Any failure or delay on the part of either party in the exercise of any right or privilege hereunder shall not operate as a waiver thereof, nor shall any single or partial exercise of any such right or privilege preclude other or further exercise thereof or of any other right or privilege. All waivers and consents, if any, given hereunder shall be in writing.
10.5 Neither party shall assign this Agreement nor any of its rights, interests, privileges, licenses or obligations hereunder without the other party’s prior written permission: Notwithstanding the foregoing either party may assign its rights hereunder to any successor in interest to all or substantially all of such party’s assets to which this Agreement pertains.
10.6 The headings in this Agreement are inserted for convenience of reference only, and are not intended to be a part of, or to affect the meaning or interpretation of, this Agreement.
10.7 In the event that any provision of this Agreement is found to be invalid, voidable or unenforceable by any court of law with competent jurisdiction, the parties agree that unless it materially affects the entire intent and purpose of this Agreement, such invalidity, voidability or unenforceability shall not affect either the validity of this Agreement or the remaining provisions herein, and the provision in question shall be deemed to be replaced with a valid and enforceable provision most closely reflecting the intent and purpose of the original provision.
10.8 Any rights and obligations which by their nature survive and continue after the end of this Agreement shall survive and continue and shall bind the parties and their successors and assigns, until such obligations are fulfilled.
10.9 This Agreement may be signed in one or more counterparts, each of which will be considered an original, but all of which together form one and the same instrument. Once signed, both parties agree any reproduction of this Agreement made by reliable means (for example, photocopy or facsimile) shall be considered an original unless prohibited by law.
10.10 This Agreement and any Orders constitute the entire agreement between the parties with respect to the subject matter hereof, and supersedes and replaces all prior or contemporaneous understandings or agreements, written or oral, regarding such subject matter.
10.11 Unless otherwise provided in this Agreement, all notices, requests, consents and other communications required or permitted under this Agreement will be in writing and will be sent to each party at the address set out in the preamble of this Agreement or any address later provided by such party. All notices will be sent by registered or certified mail, reputable overnight courier or by e-mail or fax with receipt confirmation. All notices sent by registered or certified mail will be deemed effective on the fifth day after deposit in the mail. All notices sent by overnight carrier or by fax will be deemed effective the day after deposit or transmission, as applicable.
10.12 Pursuant to the Electronic Signatures in Global and National Commerce Act and the Uniform Electronic Transaction Act, both parties agree to accept an electronic signature as a valid replacement of an ink and paper signature for this Agreement.