StreetLight Data was founded in 2011 by Laura Schewel, a sustainable transportation expert who recognized that, while excellent data exists on people's online and e-commerce activity, there is virtually no information about how people commute, shop, and travel in the real world. Given how important transportation is for climate change, quality of life, pollution, equity, and the economy, this situation seemed absurd to Laura. At that time, she was developing new technologies and data approaches for transportation data as part of her PhD at UC Berkeley’s Energy and Resources Group.
Laura founded StreetLight Data because she realized that commercializing her research techniques could unlock barriers to data-driven transportation, urban design, and commercial planning. In 2011, co-founder Paul Friedman joined the team, bringing deep experience in creating commercial data products. He solidified the company’s product offering and technical approach.
Did You Know?...
Driving-for-shopping is nearly 30% of miles driven in the U.S., but very few transportation analyses or planning programs deal with this type of driving. Our Metrics make analyzing these types of trips possible.
StreetLight Data is founded, and secures seed financing from Vision Ridge.
Co-founder Paul Friedman joins team and helps solidify StreetLight's product offering and technical approach.
StreetLight Data wins IBM SmartCamp NYC. Click here to read the story.
StreeLight delivers first prototypes of StreetLight InSight Metrics reports.
StreetLight's first full-time employee, Kara Selke, our VP of Privacy, joins the team. She is quickly followed by Catherine Manzo, Senior Director of Sales and Customer Engagement.
StreetLight secures seven-figure Series A financing from T-Venture and Vision Ridge. Click here to read the story.
CEO Laura Schewel recognized as International Transport Forum’s Young Researcher of the Year. Click here to read the story.
CEO Laura Schewel named to MIT Technology Review’s annual 35 Innovators under 35. Click here to watch her presentation.
StreetLight launches beta of the StreetLight InSight platform.
StreetLight VP of Privacy Kara Selke is named a Privacy by Design Ambassador. Click here to read the story.
Nokia Networks names StreetLight Data the “Most Promising Start-Up” at its Open Innovation Challenge Event. Click here to read the story.
StreetLight Data brings the StreetLight InSight platform out of beta and into the market.
StreetLight Data CEO speaks at TEDxSacramento Salon. Click here to watch her presentation.
StreetLight Data publishes the first comprehensive, national report on pass-through trips in every US county, "Just Passing Through." Click here to download the latest edition of the report.
StreetLight Data secures 7.5M in Series B financing by bringing on new investors, ENGIE New Ventures and Osage University Partners. Click here to read the story.
StreetLight partners with Cuebiq, an SDK provider, expanding its device sample size to over 35M devices, including 30M devices in the U.S. – that is about 10% of the adult U.S. population. Click here to read the story.
PTV and StreetLight Data team up to integrate Big Data with transportation modeling and forecasting software. Click here to read the story.
New StreetLight InSight® Calibration Feature: Use Local Data to Estimate Vehicle Counts. Click here to read the story.
We launched our Consultant Subscription to StreetLight InSight. Click here to read the story.
We announced that in just one year, our sample size doubled thanks in large part to the growth of Location-Based Services use among smartphone users. Click here to read the story.
Ohio Department of Transportation selects StreetLight Data for transporation data and begins using a Regional Subscription to StreetLight InSight. Click here to read the story.