Who We Are
Did You Know?...
Wabash, Indiana became the first city to illuminate its streets with electric lights in March 1880. Despite public opposition, the town council replaced the city's gas lights with electric ones because they were more cost-effective.1
1Source: Tocco, Peter. "The Night They Turned the Lights On in Wabash." Indiana Magazine of History, December 1999, 350-63.
Our mission is using Big Data to understand travel patterns easy, intuitive, and affordable. Through our pioneering approach to the use of location data, we will:
Help reduce greenhouse gas emissions and petroleum use in vehicles, especially by reducing miles traveled (in single occupancy, petroleum powered vehicles).
Improve transportation access and equity.
Provide transportation leaders with data that improves project prioritization, resource deployment, and public engagement.
Equip civic officials with better data to inform their policies and initiatives.
Create a new source of knowledge about how people use cities and make that knowledge available to researchers.
Set the bar for data privacy in mobile analytics.
StreetLight Data is the first company to make using real-world transportation data easy, efficient, and affordable. It was founded in 2011 by Laura Schewel, a sustainable transportation expert who was frustrated by the lack of empirical transportation data available. Given how important transportation is for the environment, quality of life, and the economy, this situation seemed absurd to Laura. She began researching new approaches with emergent geospatial “Big Data” for her PhD at UC Berkeley’s Energy and Resources Group and ultimately founded StreetLight Data.
In 2011, co-founder Paul Friedman joined the team, bringing deep experience in commercial data products. In the years that followed, the StreetLight Data team developed the first on-demand platform for transforming mobile device data into actionable transportation analytics, StreetLight InSight®. The San Francisco-based company has now raised nearly $30 million in financing, operates a regional offices in Richmond, VA and Vancouver, BC, and works with hundreds of public and private sector clients across Canada and the US.
Did You Know?...
Driving-for-shopping is nearly 30% of miles driven in the U.S., but very few transportation analyses or planning programs deal with this type of driving. Our Metrics make analyzing these types of trips possible.
StreetLight Data Milestones
(Scroll through to learn more)
StreetLight Data is founded and secures seed financing.
Co-founder Paul Friedman joins team.
StreetLight Data wins IBM SmartCamp NYC.
First full-time employee, Kara Selke, our VP of Privacy, joins team quickly followed by Catherine Manzo, Senior Director of Sales and Customer Engagement.
StreetLight's first full-time employee, Kara Selke, our VP of Privacy, joins the team. She is quickly followed by Catherine Manzo, Senior Director of Sales and Customer Engagement.
StreetLight secures seven-figure Series A financing from T-Venture and Vision Ridge.
CEO Laura Schewel recognized as International Transport Forum’s Young Researcher of the Year.
Nokia Networks names StreetLight Data the “Most Promising Start-Up” at its Open Innovation Challenge Event.
StreetLight Data brings the StreetLight InSight platform out of beta and into the market in a major public release.
StreetLight Data CEO is invited to speak on the importance of real-world transportation data at a TEDxSacramento Salon. Click here to watch her presentation.
StreetLight Data secures Series B financing by bringing on new investors, ENGIE New Ventures and Osage University Partners.
StreetLight Data launches its Regional Subscription to StreetLight InSight, the first on-demand SaaS solution for unlimited, real-world transportation data.
StreetLight partners with Cuebiq, an SDK provider, to bring a new type of Big Data to the transportation market: Location-Based Services data.
SStreetLight Data introduces its Consultant Subscription to StreetLight InSight to help transportation consulting firms utilize Big Data resources to grow their businesses and win more contracts.
StreetLight Data partners with Current by GE to expand the potential of its smart streetlight technology and to bring StreetLight InSight to smart cities.
StreetLight Data introduces StreetLight Volume: 2016 AADT, the first traffic count analytics available in StreetLight InSight.
StreetLight Data opens its first regional office in Richmond, VA and closes 2017 with nearly 1,000 active StreetLight InSight users.
StreetLight Data formally launches operations in Canada and introduces Traffic Diagnostics, a new type of StreetLight InSight analysis that helps transportation professionals solve congestion.
StreetLight Data introduces its Multimodal Measurement Initiative (M2) to measure all modes of travel and how they interact.
StreetLight Data closes Series C financing round with continued support from investors ENGIE New Ventures, Deustche Telekom Capital, and Osage University Partners and others.